A massive spike in online shopping during the epidemic has led to a record-breaking number, as consumers are wary about exchanging goods in physical stores.
According to new data from Adobe Analytics, online spending grew by 32.2 percent this holiday season, a record $ 188.2 billion.
But not everyone got what they wanted this year. Last week, UPS announced that it was expecting a surge of 8.75 million sacked gifts – a 23 percent increase from the previous year – to turn “National Return Week” into “National Return Week”.
According to the National Retail Federation and Aprise Retail, retailers are expecting 13.3 percent of merchandise sold during the holiday season, with an estimated cost of $ 101 billion, or one-fourth of the 2020 total return.
This growth is putting pressure on major retailers and carriers to make the process easier – and headache – for customers looking to stay home for the latter half of their retail treatment fixes.
“89 percent of customers who have a poor online return experience say they will never buy online from that retailer again,” he told NBC News. “95 percent of them say that if they have a good return experience, they are happy to come back and buy again.”
Amazon and Messi have extended their holiday withdrawal deadlines to the end of this month, while Walmart announced that it is offering FedEx pickups free for returns.
However, catering to Kovid-19 consumer behavior may come at a price.
According to Optoro and real-estate and investment services firm CBRE, the average return of an item’s base price is about 59 percent.
“When these items return, they often return after 30, 60 or 90 days from when they were purchased, allowing them to be out of season,” Andrew Hogenson, Infosys’ Global Head of Consumer Goods, Retail & Logistics. “This is going to lead to significant markdown returns … markdowns are one of the categories that can drive a profit issue for our retailers.”
In some cases, Walmart and Target are encouraging customers to keep or resell unwanted gifts – even if a refund is received.
“Similar to other large retailers, in very few cases when we determine that it is easy, guests who wish to return the item by mail are encouraged to return or donate the item rather than send it back Can go, ”Target spokesman told NBC News.
“We decide to keep it to customers based on a few things: customer history, the value of the items and the cost of the return process,” a Walmart spokesperson explained in an email. “This return is designed to reduce the cost of the process and create a better customer experience along with environmental impact.”
According to Moore, more than five billion pounds of waste are generated from returns every year.
Meanwhile, carriers are still recovering from the holiday shopping season and working to prepare to handle the opposite side. According to Shipextrix, FedEx, UPS, US Postal Service, Amazon Logistics and Regional Carriers delivered more than 3 billion packages last season, a new record.
“While we do not have a number for return estimates, we are ready to handle the volume. A USPS spokesman told NBC News, “We are proud of the hard work and dedication of our employees, and will continue to work around the clock to deliver all packages and fairs recorded in our system.”